Premier Farnell has launched element14 TV, a dedicated channel on its global online community that offers instant access to an expansive range of information-rich videos in one, easy-to-search destination.
The television initiative has been developed to strengthen the information, technology, products and design tools available on element14.
“element14 was the first exclusive community designed specifically for engineers and the launch of element14 TV is an exciting addition to the services we provide, allowing engineers across the globe to share and collaborate with video. We have seen a dramatic increase in the amount of time spent on the community, underscoring the value-add of the content, tools and resources available in one place,” said Dianne Kibbey, Global Head of Community for element14. “Not surprisingly, the video content available on the community is one of the leading resources accessed by engineers – just look at ‘The Ben Heck Show’ with more than three million views since it launched.”
element14 TV will initially focus on allowing community members to easily view videos-on-demand that educate, motivate, connect and entertain. Organised by categories and prioritised by community ratings, the channel offers content that spans the breadth of electronics content and how-tos, including the popular “The Ben Heck Show” series, Arduino tutorials, expert tutorials, user-generated videos, such as “A Day in the Life of an Engineer,” informational supplier videos, and the latest in technology and product overviews.
element14 TV, described as a ‘YouTube for engineers’, will also host all videos-on-demand after the Innovation Series, a two-day online summit.
Programming on element14 TV will be expanded on an ongoing basis, giving the community access to the latest content, cutting-edge technology, and even access to exclusive content from industry thought leaders and visionaries. In addition, element14 TV will be guided in large part by feedback and input provided by the community through ratings, comments, submissions and more, to ensure content meets the latest design needs and discussion interests.