Avnet Express Speeds Into Europe

Avnet Express, the online division of Avnet Electronics Marketing, has landed in Europe with the launch of a comprehensive e-Commerce website.

The site will encompass Europe, the Middle East and Africa (EMEA). It offers design engineers and purchasing executives at OEM and EMS firms faster access to inventory held in Europe as well as online access to Avnet Electronics Marketing’s global component menu, which now includes more than 4.5 million different parts.  

“Expanding our web offerings to EMEA considerably reduces logistics costs and accelerates cycle times for our customers,” said Beth Ely, senior vice president of Avnet Express. “Avnet Express Europe broadens the scope of our web offerings, giving our customers the flexibility to view and order products from the location closest to them, while also giving them visibility and purchasing capability of our North America and Asian inventory as well.” 

Patrick Zammit (pictured), president of Avnet Electronics Marketing EMEA, comments, “We are making our entire product portfolio now available for online purchasing and giving customers the opportunity to buy all products through one channel. Avnet Express Europe complements our strategy of technology and design focus that we execute through our speedboat model, by offering a channel for small volume transactions.” 

Avnet Electronics Marketing EMEA goes to market with what it calls speedboats: EBV Elektronik, Silica, Avnet Memec and Avnet Abacus. These combined businesses carry nearly 300 different franchised lines – each one will be available for purchase on Avnet Express Europe. 

The new site will be available in nine languages and allow purchasing with the Euro and Pound Sterling. Included on the new site are functions such as parametric part search, Bill of Material (BOM) optimisation and parts cross-referencing.