Rutronik has been ringing the changes in its marketing team.
It has appointed Markus Zuehlke (below left) as Marketing Director Passive Components. Zuehlke was previously Senior Marketing Manager Resistors at Rutronik. His position is succeeded by Michael Heinrich, who has been working in product marketing resistors at Rutronik.
Volker Buchmann takes over as Marketing Director Electromechanical Components from Jörg Ciper. Ciper is leaving Rutronik. Both Marketing Directors report directly to Markus Krieg, Rutronik's Managing Director Marketing.
Gökhan Ersoy, who worked in product marketing microcontrollers, takes over from Volker Buchmann as Senior Marketing Manager Inductors.
"We are proud that we were able to fill all our management positions with very competent specialists from within our own ranks," commented Thomas Rudel, Chief Executive Officer of Rutronik. "They gained a wealth of experience from our and other companies in the industry and possess the necessary competence to promote their division. We are confident that Rutronik will benefit from this and we will be able to continue expanding our strong position in
Markus Zuehlke can boast 15 years in managerial positions in the electronics sector. Amongst others, he worked as Purchasing and Procurement Manager as well as Business and Business Unit Manager for the EPIQ Group and Frankonia Elektronik. "My objective as Marketing Director Passive Components is an above-average increase in the activities of the design-in segment, which is in line with the comprehensive expertise of our team. We shall also strengthen the market position of Rutronik in other European countries. To achieve this, we want to focus even more than before on strategic partners, with whom we advance our development," explains Markus Zuehlke.
Volker Buchmann (right) has been at Rutronik for 15-years, initially as Product Manager Inductors and Special Components and later as Senior Marketing Manager of this product division. Since 2009, he has also been the Technical Director Passive Components. "Being the Marketing Director Electromechanical Components, my goal is to ensure an even stronger presence with our customers. To do this, I place great emphasis on "one face to the customer", which means a designated contact person for each customer, and increased innovation and technology transfer," Buchmann explains his goals.
"In my view, it is also important to continue the expansion of Rutronik's range of complete solutions in intensive co-operation with the divisions for active and passive components, displays & PC components as well as wireless technologies."
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